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How to monetize your blog? The simplest way is to signup for Adsense, right? But there are actually a lot of Ad Networks that offer different types of banners for different niches. For a design blog, the most popular one is BuySellAds. However, they are some bloggers which prefer direct ads selling, which can save the middleman’s commission.
Direct ads selling is good, but you need to effectively manage your banners. For example, record down when the banner expire, the order of banner, track banner impressions, click through rate and much more. There could be very time consuming especially when you have a lot of banners.
So, why not installing some ads management plugins to your blog. They come with basic features such as randomly rotate the banners, banner expired date, insert ad code without modifying your template file and etc.
Today, we are going to look into 11 Powerful WordPress Plugins To Manage your advertisements. You probably need only one of them, but you should go through each of the plugin before you make your decision.
1. Adrotate
Adrotate is a powerful WordPress Advertising plugin that lets you create and manage your banners easily. In order to create banners, you have to create a group first, then add banners to the group. For people who doesn’t really familiar with it, you can use the “Banner Wizard”, which guide you step-by-step to create banner.
Summary of features:-
- Manage banners by groups.
- Able to set banner expiry date.
- Click tracking.
- WordPress Dashboard widget to show you the summary.
- Easy integration to WordPress template.
2. Author Advertising Plugin
If you are running a multi-authors blog, then you probably need this plugin. It is a good revenue sharing plugin for different authors. Various configuration can be done through the admin page. For example, you can configure how author see their “My Advertising” page. This is the place where they insert their ads code.
Summary of features:-
- Good for multi-authors blog.
- Able to support multiple ad network.
- Advertising page is customizable.
- The code block support any HTML code, but not PHP.
3. WhyDoWork AdSense Plugin
With WhyDoWork, you can insert Adsense code into your blog without modifying your template file. You can define up to 10 sets of advertisement codes and displaying them at different pages/posts. For single page article, you can define different sets of ad code after x days. This way your regular readers will not be bothered by your ads.
Summary of features:-
- Define 10 sets of ad code.
- Automatically inserted into the article.
- Able to show ads at different location:- Top, Middle and Bottom.
- Exclude ads at single post through the configuration page.
4. Buy Sell Ads
If you are a Buy Sell Ads user, then you should check out this cool plugin! After installing the plugin, simply insert your BSA site key and you are ready to go.
Summary of features:-
- Easily insert BSA code block to your WordPress article through the PHP code.
- Ability to automatically place ads into posts/pages and widget sidebar.
5. Advertising Manager
Powerful ad manager for WordPress. It is able to detect and recognize various ad network including Google Adsense, OpenX, Commission Junction and etc. It is created and maintained by OpenX team.
Summary of features:-
- Able to detect various ad network.
- Call ads through PHP call or through the “[ad#name]” on your blog post.
- Ad limitations by author, category, tag, page type, and much more.
- One of the most popular WordPress advertisement manager.
6. Ad-minister
Ad-minister helps WordPress users create banner easily by defining your “position” for banners. In order to use this plugin, you need to define your “position” by modifying your template file. After you define your position, you can start adding banner( they called it “content”). Installation and configuration require some investigations and reading at the documentation, but indeed it is a good plugin.
Summary of features:-
- Define your own “position” for both template or widget.
- Configure/customize banner for each post through custom field.
7. Advertisement Management
With Advertisement Management, you can add advertising code straight from the backend system. There are totally 8 places where you can insert your banner code.
8. OIO Publisher
OIO Publisher is an Ad Manager that gives full control of your ad space. You can define the ad space, and the plugin able to handle the selling process completely automatic. However, it is a paid plugin, which is the reason people don’t go for it. But if you are serious about your website advertising and looking for great plugin, you should consider it.
Summary of features:-
- Own complete control over the ad space.
- Automated sale and ad serving process.
- Bypass middleman commission.
- Get exposure through the free ad marketplace.
9. Post Layout
Effective plugin to inject advertisement into your article. Generally, this plugin is able to “inject” any HTML or Javascript code to your blog post. So, you could use this plugin to insert everything, the sky is the limit! If you want to have more features, you could go for the “Pro” version.
Summary of features:-
- Able to inject both HTML/Javascript code.
- Injected code can be placed at either before, middle or after the content.
- PHP code allowed in code block.
- Target the injected code at different places such as Single Post, Page, Home, Tags and Categories page.
- Detect mobile device and surf another set of ads.
10. WP125
WP125 able to manage and display banners in either one or two columns and inform the administrator once the banner is expired. Although it is not the most powerful Ad manager plugin, but there are some really unique features that make me love it.
Summary of features:-
- Inform the administrator x days before the banner expire.
- Able to choose one or two columns ads show. Customization of banners is allowed.
- Define your own default banner and ad sale page.
- Specify number of banners and also the displaying order.
11. Wp-Insert
Wp-Insert is more than just a simple ad management plugin. It is able to manage your feeds, Google Analytics, blog editing and even make editing your themes easier for you.
Summary of features:-
- Support multiple ad networks.
- Insert ads at different position in post content.
- 10 ad widgets at your disposal.
- Exclude ads for posts through the configuration panel.
One of the feature that this plugin doesn’t have is to set banner expire date. So i would say it is good for you to insert Adsense or banner that you probably want to display permanent.
