Social media has become much more than a way to stay connected and to have fun: it is a way to market yourself, your business, your products and services.
By establishing a presence in social media, you give yourself virtually unlimited exposure to relevant people without encountering any significant cost issues. While this is good, it can be hard to track how you are performing across the wide spectrum of the Internet.
With powerful tools you can judge the effectiveness of your social media efforts and keep track of what people are saying about you. Here are 10 Social Media Tools to monitor your brand’s performance and results across multiple social media sites.
Twazzup
A dashboard program that monitors Twitter, Twazzup will tell you every time your keywords are mentioned in a tweet. It will also categorize your results by link popularity, contributors, tagging clouds and users. Unique features like avatar mouse-overs that give more details about that user’s relevant tweets make Twazzup a surprisingly powerful and valuable social media monitoring tool.
