How to monetize your blog? The simplest way is to signup for Adsense. But there are a lot of Ad Networks that offer different types of banners for different niches. For a design blog, the most popular one is BuySellAds. However, they are some bloggers who prefer direct ads selling, which can save the middleman’s commission.
Direct ads selling is suitable, but you need to manage your banners effectively. For example, record down when the flag expires, the order of banner, track banner impressions, click-through rate, and much more. There could be very time consuming, especially when you have a lot of flags.
So, why not installing some ads management plugins to your blog. They come with essential features such as randomly rotate the banners, expired banner date, insert ad code without modifying your template file, etc.
Today, we are going to look into 11 Powerful WordPress Plugins To Manage your advertisements. You probably need only one of them, but you should go through each of the plugins before you make your decision.
1. Adrotate
Adrotate is a powerful WordPress Advertising plugin that lets you create and manage your banners easily. To create banners, you have to create a group first, then add flags to the group. For people who don’t familiar with it, you can use the “Banner Wizard,” which guides you step-by-step to create a banner.
Summary of features:-
- Manage banners by groups.
- Able to set a banner expiry date.
- Click tracking.
- WordPress Dashboard widget to show you the summary.
- Easy integration to WordPress template.
2. Author Advertising Plugin
If you are running a multi-author blog, then you probably need this plugin. It is a useful revenue sharing plugin for different authors. Various configurations can be done through the admin page. For example, you can configure how the author sees their “My Advertising” page. This is the place where they insert their ads code.
Summary of features:-
- Suitable for the multi-authors blog.
- Able to support multiple ad networks.
- The advertising page is customizable.
- The code block supports any HTML code, but not PHP.
3. WhyDoWork AdSense Plugin
With WhyDoWork, you can insert Adsense code into your blog without modifying your template file. You can define up to 10 sets of advertisement codes and displaying them at different pages/posts. For a single page article, you can define different sets of ad codes after x days. This way, your regular readers will not be bothered by your ads.
Summary of features:-
- Define ten sets of ad code.
- I have automatically inserted it into the article.
- Able to show ads at a different location:- Top, Middle, and Bottom.
- Exclude ads at the single post through the configuration page.
4. Buy-Sell Ads
If you are a Buy-Sell Ads user, then you should check out this cool plugin! After installing the plugin, insert your BSA site key, and you are ready to go.
Summary of features:-
- Easily insert the BSA code block to your WordPress article through the PHP code.
- Ability to automatically place ads into posts/pages and widget sidebar.
5. Advertising Manager
Powerful ad manager for WordPress. It can detect and recognize various ad networks, including Google Adsense, OpenX, Commission Junction, etc. It is created and maintained by the OpenX team.
Summary of features:-
- Able to detect various ad networks.
- Call ads through PHP call or the “[ad#name]” on your blog post.
- Ad limitations by author, category, tag, page type, and much more.
- One of the most popular WordPress advertisement manager.
6. Ad-minister
Ad-minister helps WordPress users create banner easily by defining your “position” for banners. To use this plugin, you need to set your “position” by modifying your template file. After you set your position, you can start adding a banner( they called it “content”). Installation and configuration require some investigations and reading at the documentation, but indeed it is a useful plugin.
Summary of features:-
- Define your own “position” for both templates or widgets.
- Configure/customize the banner for each post through the custom field.
7. Advertisement Management
With Advertisement Management, you can add advertising code straight from the backend system. There are a total of 8 places where you can insert your banner code.
8. OIO Publisher
OIO Publisher is an Ad Manager that gives full control of your ad space. You can define the ad space, and the plugin able to handle the selling process completely automatically. However, it is a paid plugin, which is the reason people don’t go for it. But if you are serious about your website advertising and looking for a great plugin, you should consider it.
Summary of features:-
- Own complete control over the ad space.
- Automated sale and ad serving process.
- Bypass middleman commission.
- Get exposure through the free ad marketplace.
9. Post Layout
Useful plugin to inject advertisements into your article. Generally, this plugin can “inject” any HTML or Javascript code to your blog post. So, you could use this plugin to insert everything; the sky is the limit! If you want to have more features, you could go for the “Pro” version.
Summary of features:-
- Able to inject both HTML/Javascript code.
- Injected code can be placed at either before, middle, or after the content.
- PHP code allowed in the code block.
- Target the injected code at different places such as Single Post, Page, Home, Tags, and Categories page.
- Detect mobile devices and surf another set of ads.
10. WP125
WP125 able to manage and display banners in either one or two columns and inform the administrator once the banner is expired. Although it is not the most powerful Ad manager plugin, some unique features make me love it.
Summary of features:-
- Inform the administrator x days before the banner expire.
- Able to choose one or two columns of ads show. Customization of banners is allowed.
- Define your default banner and an ad sale page.
- Specify the number of banners and also the displaying order.
11. Wp-Insert
Wp-Insert is more than just a simple ad management plugin. It can manage your feeds, Google Analytics, blog editing, and even make editing your themes easier for you.
Summary of features:-
- Support multiple ad networks.
- Insert ads at a different position in post content.
- Ten ad widgets at your disposal.
- Exclude ads for posts through the configuration panel.
One of the features that this plugin doesn’t have is to set a banner expiry date. So I would say it is right for you to insert Adsense or banner that you probably want to display permanently.
